Student Innovation & Creativity Showcase for Lansing Community College

Alexander Ejoh Drug PSA

  1. My target audience is people who feel that they need to rely on substances to make themselves feel better.
  2. My message is that many people have a hard time going through stressful situations but it doesn’t mean that they should potentially harm themselves with drugs.
  3. I want the viewer to solve this issue by showing drug addicts the side effects and continuing to spread the message.
  4. This issue is important to the public because this is something that people can easily get access to if they are depressed and I want to show them that this isn’t the way out.


National Institute on Drug Abuse Advancing Addiction Science 2016. “ Cocaine Research Report: What are the short term effects of cocaine use?” Retrieved Apr. 5, 2023 (

Editorial Staff. American Addiction Centers. 2022. “The Permanent Effects of Drugs on the Body (Long-Term Impacts)”  Retrieved Apr. 6, 2023 (

Cheron, Julian., and Alban de Kerchove d’Exaerde. 2021. “Drug addiction: from bench to benchside” Translational Psychiatry, Retrieved Apr. 7, 2023 (

Redwine, Elliot. 2023. “How Drug Addiction Affects the Entire Family” Peace Valley Recovery, Retrieved Apr. 8, 2023 (

Youtube Link:





Media Description: Substance Abuse PSA Video

Instructor: Dr. Pamela Smith

Item Credit: Alexander Ejoh

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